Welcome to my creative corner.

With over a decade of experience in digital design leadership, I have honed my skills in crafting innovative, user-focused solutions across a diverse range of platforms, including web, mobile, wearable technology, and digital kiosks. My journey has taken me through various industries such as retail, travel, hospitality, entertainment, and food, where I've prioritized AI integration, accessibility, and user-centric design.

My career began in the consulting world with firms like Accenture, Isobar, and Slalom. Recently, I transitioned to JPMorgan Chase, where I am committed to redefining the impact of design in the payments sector by crafting experiences that are both seamless and inclusive.

Curious about how I approach UX design? Take a look.

Design Portfolio

An overview of my UX/UI journey, showcasing 16 years of expertise in leading design projects, driving user-centered design strategies, and delivering user-friendly solutions across various industries.

Résumé / CV

An overview of my professional journey, showcasing 16 years of expertise in leading design teams, driving user-centered design initiatives, and delivering impactful solutions across diverse industries.

Entrepreneurship

Back in 2018, my wife and I identified a need in our community, and we decided to fill it. Check out Mubdian (Arabic for ‘two creative people’), our retail brand, where I personally design each and every product.

Clients I've enjoyed designing for include:

My End-to-End Design Process

🎯 where I thrive

User Research & Discovery

🎯 Talk to real users (ask the tough questions!)

Send out surveys that people actually fill out

Scope out competitors (professionally, of course)

Prioritize feedback like a seasoned pro

Vision Setting & Ideation

🎯 Align teams in vision workshops (everyone gets on the same page)

Brainstorm in co-creation sessions (bad ideas welcome!)

🎯 Churn out wireframes (Figma is great, but so is messy pen-and-paper)

Pick features that pack a punch in prioritization workshops

Prototyping & Testing

Take prototypes from scrappy to polished

🎯 Test with real users (yes, they’ll tell you what’s broken)

Double-check with screen readers (accessibility for the win!)

Iterate based on what works (and what doesn’t)

Implementation & Handoff

Pass off designs to devs (without losing the magic)

QA like a hawk (find those sneaky bugs)

Analyze feedback and tweak for success

If time permits: share the story in a case study (bragging rights earned!)

  • “Osmaan’s collaborative approach elevated our design process, and his engaging storytelling brought designs to life, exciting our audience about the possibilities of a fantastic user experience.”

    – Teresa A., Director of User Experience at Gap, Inc.

  • “Very impressed. Osmaan did a stellar job capturing the client discussion in a way that was visually impactful. His executive storytelling will make a huge impact at the C-level, it’s some of the best work I have ever seen.”

    – Byron M., Senior Director of Financial Services at Slalom

  • “Osmaan, my People Leader, has been a long-time champion throughout my career. He believed in me, helped secure my promotion, and provided practical and emotional support. He's a huge reason why my experience here has been so good.”

    — Nadia E., Senior Consultant at Slalom

  • “Osmaan’s exceptional support and care during challenging times have been invaluable. His unwavering guidance and empathetic nature brought warmth, encouragement, and laughter, making a significant difference in my time here.”

    — Rachel V., Consultant at Slalom